The Project: Design an advertisement poster for axe coaching lessons.
The Client: Introducing Brad, another wonderful client of mine. He is a Professional Axe Throwing Coach and is a certified WATL (World Axe Throwing League) trainer. He coach's through Brad's Axe Throwing at Urban Axe Throwing in Port Coquitlam, BC. He also has another side business customizing axes. Pretty much anything you need or want done to your axe Brad can do. Brad customized my dinosaur axe that I use in league!
Design Concept: Brad wanted something that represented the WATL culture and made it clear he's serious and competitive with the sport. 
Colours: Red, white and blue, the WATL colours, right down the hex numbers to be exact. 
Typography: Very straight, clean cut (bad axe joke) and edgy
The Project: Create a logo for SMF Management Inc. a corporate office company.
The Client: High end business women, CEO of her company 
Design Concept: Client was looking for something modern yet professional, clean and high end.
BSP - Bicycle Sports Pacific
The Project: Create a logo for SMF Management Inc. a corporate office company.
The Client: Bicycle shop that sells, repairs and services bikes. They have three different locations in: Vancouver, North Vancouver and Langley, BC.
Design Concept: Client was looking to update their logo design to a more modern style.
Colours: We made some adjustments to the original colour choice but stayed with the blue shade in order to keep customers informed they are still the same company that everyone has always known and trusted. Added a pop of red to represent the Canadian branding behind them.
Typography: We played around with many different options and it was a tricky decision but he went with the futuristic font I suggested with some minor edits to the design of them to make the BSP more unified and uniquely theirs.

You may also like

Back to Top